BTS label Big Hit Entertainment is in the process of changing its name to HYBE Corporation, Variety and Billboard report, and Pitchfork can confirm. The company, founded by CEO Bang Si-hyuk (aka Hitman Bang) in 2005, has become one of the most powerful players in the South Korean entertainment industry off the success of the seven-piece boy band. It went public on the Korean stock exchange last year. A representative from Big Hit Entertainment confirmed the eventual name change to Pitchfork.
BTS currently make up the majority of Big Hit’s revenue. The change to HYBE Corporation precedes alleged planned expansions into industries outside of music, such as communications, travel, and real estate. The change will reportedly be addressed at a shareholders meeting at the end of March.
BTS are set to perform at the the 2021 Grammy Awards this Sunday, March 14. Other artists set to perform include Bruno Mars and Anderson .Paak, Cardi B, Taylor Swift, Harry Styles, and many more.
March 11, 2021 at 11:35PM
https://ift.tt/2PVz3kM
BTS Label Big Hit to Change Name to HYBE Corporation - Pitchfork
https://ift.tt/3fbzbE8
Bagikan Berita Ini
0 Response to "BTS Label Big Hit to Change Name to HYBE Corporation - Pitchfork"
Post a Comment